Friday, June 26, 2009

Digital Scrapbooking Business - Talk About Awesome Profitability! By Bob Veal

OK, before we get carried away, setting up your digital scrapbooking business will require some work and is not some kind of rubbish "get-rich-quick" scheme. Having said that, if you examine the profitability you might well be astonished.

I don't just mean making and selling digital scrapbooks either. There are lots of other ways to make money from the digital scrapbooking boom. Online tuition, designing and selling digital scrapbook supplies and writing ebooks all come into the same equation.

Awesome profitability is quite a claim though, so let's examine it in some detail.

Regardless of the type of digital scrapbooking business you choose you'll need some kind of internet presence. That's a given. It'll cost you under ten dollars a year for a domain name and six or seven dollars a month for pro hosting. If you include mailing list and autoresponder management (which I thoroughly recommend) that will cost you another $19.95.

So your total costs on an ongoing basis are around twenty-five dollars a month. That's ridiculously low for any business.

Let's say you don't have Adobe Photoshop Elements. You're going to need a copy if you want to design digital scrapbook supplies so that's another eighty bucks. Later on when the money's coming in you might want to invest in a scanner if you don't already have one. A good digital camera is a worthwhile investment if you're going the designing route too.

We're still talking a very, very small investment all up. Normally it costs thousands to set yourself up in business!

So that's "expenses". What about "income" and that "awesome profitability"?

Here's where your digital scrapbooking business beats traditional scrapbooking hands down.

If you decide to design all your own stuff you have no costs at all. Many digital scrapbookers do buy packs of digital supplies and why not? They're just a few dollars a time to take advantage of thousands of different styles and, unlike buying a pack of expensive paper or card, they never "run out".

If you decide to go the route of selling digital scrapbooks you have virtually no material costs, just your time. You shouldn't under-estimate the value of your time but it is pretty much 100% profit.

What about designing digital scrapbook supplies? Well again, once you've got the software you have no other expenses. What's more, it takes no more effort and costs no more to sell 1000 copies of a template or background than to sell one. Once you've put up your supplies for sale people can buy them day or night, month after month after month and what does it cost you? Precisely nothing.

Publishing a scrapbooking ebook is exactly the same principle. Authors have always been attracted by the prospect of 'royalty" payments that roll on well after the book is finished and you'll benefit from the same. Except as a self-published ebook you have no print to pay for, no agent, no nobody!

Scrapbooking tuition online? Same thing again. Effort to set it up, sure, but like any digitally delivered product, ongoing costs are pretty much covered by you hosting - and you were paying that anyway.

So there you have it. Proof. With a digital scrapbooking business your profitability really is quite awesome.

You'll find lots more free professional information and a wealth of scrapbook resources at Digital Scrapbooking Business where you can also download a valuable free report from well known scrapbooking teacher Dawn Stegall. If you're thinking about making money from scrapbooking you don't want to ignore help like this!

Tuesday, June 16, 2009

Digital Scrapbooking Business - The Power of Freebies! By Bob Veal

When you are setting up your digital scrapbooking business, using freebies can greatly increase your chances of drawing in the visitors.

Digital scrapbook freebies often take the form of templates, backgrounds, embellishments or brushes - things which are used for creating digital scrapbooks - but that's only part of the story.

What about a sample digital scrapbook as a freebie? Something people can download. use it to show off your abilities as a scrapbook designer. Very reassuring for your potential client if they're new to the whole digital and downloading thing.

Set it up so you ask for their email (so you can send them a copy) and you've got an excuse to get back to them and add them to your mailing list.

Other digital scrapbook freebies? Well what about the aforementioned templates, backgrounds and such. Who said your digital scrapbooking business had to be selling finished scrapbooks? What about designing and selling digital scrapbook supplies?

If you're going to do that, what better way to show off your skills and your products than with a freebie? Again, put in place a means of gathering visitor details and you've got another potentially very profitable business.

Do you like to share your scrapbook knowledge? What about teaching via an online course? A bit more complicated to set up maybe, but very do-able. Your freebie here could be the first lesson. This removes any fear of what people will get for their money.

The clever way to set up your scrapbook tuition is via automated payments (it's called "continuity" in marketing parlance). This way your "student" has to actively cancel and so is actually more likely to continue. Emphasize the "first lesson free, cancel any time" and watch the money roll in!

Don't want the work involved in managing a scrapbooking course? OK, write it as an ebook. Once the initial writing is done you can self publish your scrapbooking masterpiece and then it's virtually a hands-free business. You really will earn money while you sleep!

I only have one proviso when you're creating your digital scrapbook freebie. Make sure it's high quality. Don't be tempted to take short cuts because it's being given away. Remember it's a reflection on your business and do the very best you can with it.

Your digital scrapbooking business can take on any one, or perhaps a combination of the above disciplines. Write a scrapbooking ebook, follow it up with the advanced tuition. Write an ebook on how to use Adobe Photoshop Elements to create digital scrapbook supplies. The possibilities are almost endless and everyone is hooked by a good freebie!

You'll find lots more free professional information and a wealth of scrapbook resources at Digital Scrapbooking Business where you can also download a valuable free report from well known scrapbooking teacher Dawn Stegall. If you're thinking about making money from scrapbooking you don't want to ignore help like this!